Evan Fript founded his digital luxury footwear brand Paul Evans in May 2012 with no marketing budget and no experience in digital marketing. Here’s how he built his brand with a little bit of hustle.
The Ultimate List of Books for Ecommerce Professionals
Mar 15, 2018 by Clint Mohs posted in Ecommerce, Retail, Stores
When growing a business, there's no better way to learn than to settle in with the advice and insight from some of the industry's most influential thinkers.
Ecommerce Magazine’s “Ultimate List” runs the gamut from introductions to the field and how-tos to in-depth guides for optimization and branding. And, to round out the list, we’ve included a few success stories for motivation during the long nights of getting a startup off the ground.
Four Tips for New Ecommerce Entrepreneurs
Mar 8, 2018 by Christine Hogge posted in Ecommerce, Retail, Entrepreneurship
Packing for a trip is hard. It’s even harder when you have to juggle swimsuits, business wear, comfy clothes, and more – all in one small carry on bag. That’s where a brilliant new idea began.
Lona Alia, founder of Style Lend, was tired of trying to get through airports with all the necessary fashion pieces, so she decided to change things up. Introducing, Style Lend – a closet sharing business that focuses on high quality clothes and sustainable living.
The Ultimate Round-up of Our Featured Female Ecommerce Experts
Mar 8, 2018 by Alison Rhoades posted in Ecommerce, Retail, Stores, Ethically Sourced, Entrepreneurship
It’s no question: 2018 is the year of the woman. From feminist movements like #metoo to groundbreaking organizations like Time’s Up, gender equality feels like more of a reality than ever before, and we say: It’s about time!
These 31 Incredible Women Are Taking the Ecommerce World By Storm
Mar 8, 2018 by Alison Rhoades posted in Ecommerce, Retail, Stores, Shopify, Entrepreneurship, Social Media, Conversion Optimization
Sometimes, it’s important to take a moment to celebrate and showcase the achievements of the courageous women making daily strides in the business world. That’s why we’ve compiled a list of some of our favorite female Ecommerce stars, from entrepreneurs to strategists, philanthropists to consultants. Discover some of the top names in ecommerce today and their innovative creations. Allow their stories to inspire, reminding you that every dream is within reach!
The Dreslyn Founders Create a Luxury Fashion Voice, Rooted in Distinction and Values
Restraint isn’t typically a buzzword among entrepreneurs, but it’s been a guiding principle for The Dreslyn, an online specialty store offering luxury products across apparel, accessories, home, and beauty with a minimalist focus and west coast point of view.
First launched in 2014 by Brooke Taylor Corcia, the brand credits its success to an edit that can be trusted.
Focus, not trends, is what sets The Dreslyn apart.
Roman Faces Erectile Dysfunction Head On with Telemedicine Services
Mar 2, 2018 by Joseph Barkeley posted in Ecommerce, Retail, Entrepreneurship, Customer Service
The average doctor's visit in the U.S. takes about 12-13 minutes; most of that time is dedicated to collecting a patient’s information.
But what if the patient has a condition – like erectile dysfunction – that’s often stigmatized, if acknowledged at all?
Roman, a cloud-based telemedicine start-up, is working to break down the barriers facing young men with ED. Through the app, young men can screen themselves for ED, connect them a physician, and set prescriptions (in subtle, sleek packaging) for home delivery.
Bringing Comfort to the Sofa Buying Experience
Mar 2, 2018 by Alison Rhoades posted in Ecommerce, Retail, Stores, Ethically Sourced, Messenger Marketing
Whether you’re entertaining guests, settling in for a relaxing night at home, or simply looking to perfect your living room’s design, there are arguably few pieces of furniture more important than your sofa. But finding that perfect piece is often a challenging and frustrating task.
Why Live Out There is Building the Everlane of Outdoor Apparel
Feb 22, 2018 by Alison Rhoades posted in Ecommerce, Retail, Outdoors, Ethically Sourced
For Jamie Clarke, who started climbing mountains as a child and eventually reached the heights of the Seven Summits, the similarities between mountaineering and running a business are endless.
Hawke Media Builds a Reputation of Trust in the Fashion and Lifestyle Digital World
Reputation is everything - especially in the agency business.
When Erik Huberman founded Hawke Media a little over three years ago, he saw that the industry was in a conundrum: they were getting stuck selling things they couldn't sell.
Dependability meant stasis and a one-size-fits-all approach. Execution meant committing to a long-term contract and hoping for the best. Where was the long-term vision – and the short term, immediate care – that reputations are built on?