Laura Benson, owner of the online boutique Filly Flair, is the kind of person who emits a sincerity rarely seen in the business world today. With her cascades of blonde hair and winning smile, you might mistake her for one of the models on her website.
But Laura has the soul of an entrepreneur, and the story of Filly Flair is all the proof one needs that with a great idea, a little gumption and a lot of hard work, the sky's the limit.
Even though the traditional “gift-giving” season has passed and we’re now in the throes of January (and fighting to stick with those New Year’s resolutions), gift-giving and shopping for those you love is not irrelevant. Valentine’s Day, birthdays, anniversaries, and the happy event of a random surprise often leave family and friends seeking a more personal, unique gift for the people who matter most to them. That’s why it’s helpful – and rewarding - to turn to small, independent businesses.
Six years ago, looking down at a rack of bikes on the University of Wisconsin campus, Austin Stoffers, Michael Fishman, and Zach Shau realized that style and affordability were equal but oft-ignored parts of the bicycling experience.
Jordan Schau, brother to Zach and a childhood friend to Austin and Michael, was an all-around computer-whiz attending Columbia. He soon joined the effort reshape the bicycle industry. And so, Pure Cycles was born – or, rather, Frankenstein’d.
Since Shopify came onto the scene in 2006, it has transformed the landscape of ecommerce. As a complete ecommerce solution for growing businesses, it allows customers to sell their products online with ease, offering unbeatable features like customized storefronts, the ability to track and respond to online orders, and to accept card payments from the shop.
What is Ecommerce Magazine? What's our mission? How do you write here? How do you become an expert? Who are we?
These are all questions we'll answer right now.
If you've ever shopped online, it's likely that Tiffany Lin has had an impact on your digital life in some way. With a career including jobs at McKinsey, Gilt, and Cover FX, she has played a vital role in skyrocketing companies to success in the digital world.
The best ecommerce software platforms are problem solvers. They help you accomplish things you could not do alone. Imagine trying to code a store from scratch instead of using Shopify, or creating your own email marketing software instead of relying on Mailchimp and Klaviyo.
Dear Reader,
I’m thrilled to welcome you to Ecommerce Magazine, the second publication in the Octane AI media network!
The world of ecommerce is growing by the day, with new shops, technology, and innovations popping up all the time. Sometimes the business world moves so fast that there’s little time to showcase all the fantastic things people are doing, and to celebrate their unique visions and voices.
For some, buying a designer handbag is a once-in-a-lifetime experience. For others, it may be a yearly occasion. But regardless of how often you head out to purchase a luxury bag, there’s no doubting that it’s a big investment.
